Better margins. Faster turns. Clearer lineup.
Black Hole™ brings a unified visual system and structured tiers that make it easy for customers to self-select — boosting sell-through and reducing shelf confusion.
Shelf impact meets repeat purchase
Support for stores, arenas, and distributors.
- Distinct packaging and color system that stands out from camouflage-heavy competitors.
- Tiered lineup customers actually understand — from Eclipse™ entry to UltraMatch™ elite.
- Tracer, bio, and stealth SKUs mapped to the environments you run.
- Content-ready: homepage copy, spec tables, and imagery for quick listing.
Ready-to-ship materials
- Sell sheet and retailer one-pagers (PDF). (Download link coming soon.)
- Product images, 3D renders, and social cutdowns.
- Suggested planograms and bundle ideas.
Why players pick us off the wall
What players and staff notice in the three seconds they spend in front of your BB shelf.
- Easy-to-understand tiers: Eclipse → HyperNova → Event Horizon → Singularity Pro → UltraMatch.
- Packaging and color that clearly separate good / better / best and specialty SKUs.
- Clear product names on the front of the bag — not just SKU codes or tiny labels.
How to explain Black Hole in 15 seconds
Give new staff and weekend helpers a simple language for the wall.
- Eclipse: rental / entry line for new players and high-volume AEGs.
- HyperNova: main line for most regulars who want tighter groups and consistency.
- Event Horizon: stealth CQB line with matte-black BBs that hide tracelines indoors.
- Singularity Pro: outdoor bio line for fields that require biodegradable BBs.
- UltraMatch: DMR / sniper line for players stretching shots past 40–50 meters.
Field roll-out checklist
A simple way for owners to launch the brand without overstocking.
- Pick your starters: begin with 2–3 lines (for most fields, HyperNova + Eclipse + one specialty like Event Horizon or Singularity Pro).
- Place with intention: put Eclipse near rentals, HyperNova at eye level on the main BB wall, and specialty lines on a small “staff pick” shelf.
- Introduce regulars: have staff ask “Indoor, outdoor, or sniper?” and then point to the matching line on the wall using the power-systems matrix.
Bundle the tools you need for launch
One place for your BB wall story: platform matrix, rental BB guidance, wall layout ideas, and a simple good / better / best talk track.
- Power Systems matrix: Use the line × platform chart on the Power Systems page to match Eclipse, HyperNova, Event Horizon, Singularity Pro, UltraMatch, and Tracer to AEG, HPA, GBB, and DMR builds.
- Rental BB guide: Follow the rental fleet BB guide for choosing a core rental line, an upgrade line for regulars, and a bio option for outdoor or eco-required play.
- Wall planogram suggestions: Place Eclipse near rentals, HyperNova at eye level on the main BB wall, and specialty lines on a “staff pick” shelf so the story is obvious at a glance.
- Good / better / best shelf talker: A printable one-pager with Eclipse → HyperNova → Event Horizon / Singularity Pro → UltraMatch hierarchy is in progress so staff can point and explain in seconds.
Field Launch Kit (PDF)
We're assembling a single A4/A5 PDF that bundles the matrix, rental recommendations, wall layout sketch, and a good / better / best script. You'll be able to tape it behind the counter for quick staff reference.
Join the launch list to be notified when the downloadable Field Launch Kit is ready.
Signals that matter on the wall
Short quotes from the kinds of feedback we design for — players, staff, and field owners.
“Players pick the matte‑black BBs off the shelf first. Event Horizon gives us a ‘hero’ SKU that’s easy to point to when someone wants something different.”
— Indoor CQB field owner
“Having a clear ladder from Eclipse to UltraMatch means my staff can recommend ‘good / better / best’ in seconds instead of explaining ten random SKUs.”
— Retail shop manager
“Singularity Pro makes it easy for us to enforce bio rules. We tell players: ‘If it’s Black Hole in the tan or bio‑black bag, you’re good for this field.’”
— Outdoor milsim field operator
Be first to know when stock is available
Join the launch email list for stocking timelines, distributor news, and early access to wholesale materials.
Retailers and fields receive: expected production windows, when lines land with distributors, invitations to run field tests, occasional launch promo details, and Launch Insider one-pagers like rental BB setup recipes you can share with staff.
Tell us about your business
We respond within one business day.
Partnership ideas
Interested in co-branding, field-exclusive colors, or custom packaging for your arena or shop? Mention it in your message and we'll explore what a partnership could look like for your field or region.
You can also reach out directly via the contact form if you want to start with a conversation about co-branded or exclusive runs.